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Business Fishers Business Fishers

Insights and business strategists
Multinational company
LATAM fieldwork
LATAM Market research

LATAM Market Research

Nous sommes une agence d’études marketing qui a de la CURIOSITE,

respire les IDEES   et accepte les DEFIS !

NOUS AVONS

Modérateurs et analystes

Différentes salles dans tout LATAM

Équipe d'experts en neuromarketing

Equipe de recrutement spécialisée

Directeurs de projets multinationaux

Équipe de traduction et d’interprétation

Nos méthodologies s’adaptent à vos besoins

Études traditionnelles
  • FTF
  • CATI
  • DIADAS
  • TRIADAS
  • ONLINE
  • FG
Des études pour connaître vos concurrents
  • Monitoring
  • Monitoring CATI
  • Mystery shopper
  • Benchmarks
Des études pour connaître vos clients
  • Recommandations
  • Évaluation de futurs clients
  • Satisfaction
  • Segmentation
  • Style de vie
  • Microtendances
  • Shopalongs
  • Decision Journey
Des études pour évaluer votre marque
  • Notoriété
  • Image de marque
  • Evaluation des rayons
  • Evaluation de la marque, du label et du packaging
  • Tests produits
  • Tests de concept
Des études pour connaître / évaluer votre marché
  • Profil de marché
  • Taille / importance du marché
  • Valeur / part du marché
  • Route Point

CHAID

Special analysis CHAID

INCENTIVES

In Business Fishers we have a proven process that helps us to determine the correct incentive we should offer to our respondents.

BUSINESS FISHERS’ MONITOR

This in-house methodology provides information to assess traditional and online communication performance vs. your main competitors.By...

BUSINESS FISHERS – MYSTERY SHOPPER

Our Mystery Shopper is a qualitative methodology that monitors, evaluates, analyzes and reports the quality of service standards and/or...

BUSINESS FISHERS SHOPALONGS

Ethnographic interviews which are performed at stores, are known as Shopalongs. Business Fishers improve this methodology adding...

Understanding online purchases – GEN ZERS

This report precedes our deliverable about “Gren Zers’ shifts in purchase habits” by making an emphasis on online purchases which before the...

Mexicans attitude in the presence of COVID-19

At the beginning of 2020, the brands' SWOT did not consider a pandemic threat. COVID-19 has caused the disappearance of many brands, the emergence...

A Brand’s Heart

The meaning of a brand is its most precious and irreplaceable asset. In fact, it is just as important as its function or even more because the...

MEXICO´S POLITICS

We found this article about the last presidential debate in Mexico.  We believe is important to know the perceptions of other countries...

GenZers – shifts on purchase habits

During these days, the majority of us are having nervousness and stress when going out for shopping as currently shopping can be considered as a...

Centennials’ level of happiness

Discover the Centennials' level of happiness during COVID-19 in our new E-BOOK

KEEP CALM and LEARN FROM CENTENNIALS

During COVID-19 marketing needs to KEEP CALM and LEARN FROM CENTENNIALS. We are sure they are the key for brands to survive....

VMS – MEXICO

The VMS category in Mexico is perceived as a way to help reaching well-being through energy enhancement, physical state improvement and...

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E-Mail: info@businessfishers.com

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